Cathryn Lavery, CEO & Co-Founder, takes the stage to show creators and business owners how to systematically craft a product and customer experience that creates impact, story and loyalty.
Based on her own real-life experiences that include crowdfunding campaigns over a quarter million dollars, and winning Shopify’s grueling build-a-business competition 2 years running, Cathryn speaks about how you can craft this experience for your own products and services in 3 steps.
Ryan Daniel Moran, founder of Capitalism.com
I am extremely protective of who I allow on my stage and on my platform, but I was thrilled when Cathryn Lavery agreed to speak on my stage.
Cathryn is quickly becoming a go-to speaker on the topics of launching startups, product experience, and building brands that last. When I hosted my last event, I knew that the entrepreneurs in my audience needed to hear from someone who had started from nothing and built an eight-figure company.
There was no one better suited to share their expertise than Cathryn Lavery. Not only did she serve my audience, but she went above and beyond with her content, presence, and poise. She continually impresses me both on and off stage, and I am proud to feature her at my events and on my podcast.
Discover my conference themes
Customer Experience vs. Products: How To Stand Out In A Crowded eCommerce Marketplace
Each of your customers is telling themselves (and their friends) a story about your business. You can either be the hero or the villain (SPOILER: The hero dies rich)
In 2018, simply taking a killer product, app or service to a crowded marketplace just isn’t good enough anymore. Consumers don’t just want your product, they want you to make them feel valued for buying it. Today, it’s customer experience that rules supreme and crowns the eCommerce winners and losers. So, eRetailers need to find a way to build positive, and memorable experiences into their products or risk dying a slow death in a sea of options that are better, faster, stronger.
Aimed at eCommerce entrepreneurs, this keynote invites you behind the scenes of how our team creates products that hit the market wrapped in a compelling story that breeds an addictively enjoyable customer experience. Based on 3 real-life blueprints that defy most traditional business advice, you’ll learn how to expertly weave a customer experience into each of the products and services you currently offer.
From Kickstarter to Shopify Royalty: How A Tiny Brand Went Global Scaling From $0 to 8 Figures In 2 Years
While Shopify And Kickstarter continue to be household names in eCommerce, simply launching a business or idea on those platforms doesn’t guarantee you success.
But both of those platforms CAN give your business something almost no one else can offer: Leverage
This keynote will show any crafty bootstrapper, savvy business owner or story-telling brand builder how they can use that leverage to make quick sustainable shifts in their business while still turning a profit.
Distilled from the real-life lessons of Shopify darling BestSelf.Co, this master class in platform leverage shows you about making the most of what you’ve got when you don’t have much.
How To Crowdfund An 8 Figure Global Brand With $0 In Capital Investment
You’re crowdfunding it all wrong! Most crowdfunding campaigns spend everything they’ve got to launch 1 product, but this keynote will show you the difference between those that launch a single product, and those who spark a brand that spans the globe.
Aimed at those armed to the teeth with ideas but lacking the tools (and funding) to make it a reality, you’ll discover how to use crowdfunding platforms to inject your business with enough capital to churn out crowd pleasing products for years to come.
Selling physical experiences have eclipsed the manufacturing of physical things.